Funding Opportunities
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United Way of Greater Milwaukee & Waukesha County

Funding Opportunities

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United Way focuses on our community’s most serious problems. We support programs, agencies, projects and initiatives across our four county region throughout the year, and we update this site when there are funding opportunities.

Current Opportunities

 

Reducing Barriers to Employment & Advancement

Reducing Barriers to Employment & Advancement is accepting nonprofits to apply for support who are fouced on impacting individuals in our area seeking sustainable employment using the following strategies. Education, training, and credentials: Supporting programs that help adults obtain their GED, learn a new skill/ trade, or earn a new certification. Transportation: Supporting programs that provide innovative transportation solutions and/or assist with driver’s license recovery. Justice Impacted Individuals: Supporting programs with a focus on strengthening justice impacted individuals in the workplace and/or advocating for policy change that assists individuals who have been impacted by the justice system.

To learn more about Reducing Barriers to Employment & Advancement and the eligibility criteria please visit here.

Complete Letter of Intent

 

Mental Health Improvement Fund 

The health system members of the Milwaukee Health Care Partnership (MHCP) - Ascension Wisconsin, Aurora Health Care, Children’s Wisconsin, and Froedtert Health - helped launch the MHCP Mental Health Improvement Fund with United Way of Greater Milwaukee & Waukesha County in 2024 to support organizations that increase access to mental and behavioral health treatment services for low-income, underserved populations in Milwaukee County, with the aim of improving mental health outcomes and advancing health equity. 

MHCP Mental Health Improvement Fund (MHIF) grants are one-time grants to non-profit, health and human service agencies in Milwaukee County. 

To learn more about Mental Health Improvement Fund and the eligibility criteria please visit here.

Complete Letter of Intent

 

Safe & Stable Homes

Safe & Stable Homes is accepting nonprofits to apply for support who are focused on preventing homelessness whenever possible, and when not possible it is rare, brief, and a one-time experience using the following strategies: Legal Representation and Mediation Services: agencies applying for funding in this priority area must provide free legal or mediation services for families facing an eviction within Milwaukee County courts. Financial Assistance: agencies applying for funding in this priority area must provide families with financial assistance that is intended to prevent an eviction and/or keep a family stably housed. Examples include rent, rent arrears, or utility assistance, as well as security deposit or first month’s rent for families moving out of homelessness. Agencies that receive funding in this priority area must provide this service in Milwaukee, Ozaukee, Washington and/or Waukesha County. Wraparound Supportive Services: agencies applying for funding in this priority area must provide services that improve a family’s chance of success once housed. Ideal target populations for this priority area include families in Rapid Rehousing programs or have moved into permanent housing within the past year. Examples include childcare support, financial coaching, life skills workshops, or protective payee programs. Agencies that receive funding in this priority area must provide this service in Milwaukee, Ozaukee, Washington and/or Waukesha County. Tenant/Landlord Resource Center: agencies applying for funding in this priority area must demonstrate the ability to establish or maintain an online and/or physical resource center that provides resources and referrals to tenants facing eviction and to landlords considering filing an eviction. If services are provided online, they must include resources for Milwaukee, Ozaukee, Washington, and Waukesha County. 

To learn more about Safe & Stable Homes and the eligibility criteria please visit here.

Complete Letter of Intent

 

Be Notified of New Opportunities

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Funding FAQs

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What criteria are used to determine eligibility for United Way grant funding?

Organizations requesting funding must (unless otherwise noted in a specific fund or initiative):

  • Have an active board of trustees,
  • Be categorized as health and human services agencies,
  • Have demonstrated broad community support and a record of fiscal and administrative stability.
  • Annually agree to and sign the Partnership Agreement.
  • Adhere to ethical standards,
  • Provide for an appropriate audit,
  • Be able to demonstrate long-term financial viability and
  • Be tax-exempt as described in section 501(c) (3) of the Internal Revenue Code, are in good financial standing, and have been operating locally for a minimum of a year.

United Way of Greater Milwaukee & Waukesha County does not fund:

  • Organizations that discriminate on the basis of social or economic class, gender, gender identity, age, sexual orientation and identification, disability, special health care needs, race, color, national origin or religion,
  • Organizations that refuse services based on religion or require attendance or participation in religious services/activities as a condition of assistance,
  • Political causes, candidates, organizations or campaigns,
  • Fundraising activities, which provide more than token benefits in exchange for contributions sought,
  • Athletic teams or events,
  • Booster or social clubs,
  • Extracurricular activities of educational institutions and
  • Individual needs, such as scholarships or other forms of financial aid.
What initiative funding or competitive grants are available?

United Way is pleased to offer annual funding opportunities to community organizations within Greater Milwaukee. As community priorities shift, United Way directs these dollars toward particular investment strategies. For current funding priorities and eligibility criteria visit our Funding Opportunities page. Sign up there to receive email notifications when new funding opportunities are posted.

What are urgent needs grants?

Urgent Need grants address important, pressing needs caused by the current economic landscape or other serious issues.

Criteria:

  • United Way Program Partner agencies are the top priority to receive funding from this stream. 
  • Eligible activities include agency-level funding, funding for health and human services programs, as well as support for programs not currently receiving United Way funding.
  • All programs applying must be in alignment with United Way policies and guidelines.
  • On a case-by-case basis, non-partner agencies may be eligible if they are responding to an emergency need in the community.
What is considered not eligible for grant funding?
  • Organizations that discriminate based on social or economic class, gender, gender identity, age, sexual orientation and identification, disability, special health care needs, race, color, national origin, or religion.
  • Political causes, candidates, organizations, or campaigns,
  • Fundraising activities, which provide more than token benefits in exchange for contributions sought,
  • Athletic teams or events,
  • Booster or social clubs,
  • Extracurricular activities of educational institutions and
  • Individual needs, such as scholarships or other forms of financial aid.
Can an agency reapply if they are declined funding?

Several grant opportunities are available every year. Visit our Funding Opportunities page to learn more about each opportunity and the criteria for each. Organizations may apply for more than one funding opportunity, as long as they meet the specific criteria for each.

If a funding application meets United Way’s criteria, but is not approved for lack of resources, the organization/program may reapply. If a funding application is declined because it falls outside United Way’s guidelines or fails to meet the criteria, the agency may not reapply for that grant/program.

Can an organization apply for more than one funding opportunity in the same fiscal year?

Yes, organizations are allowed to apply for and receive more than one funding opportunity each fiscal year, July 1- June 30.

What are United Way’s reporting requirements?

Typically, grant recipients must provide status and evaluation reports that:

  • describe what program activities have taken place,
  • discuss program results in relation to stated and measurable goals,
  • outline any anticipated or unanticipated events that have been addressed and
  • provide a financial report of how funds have been expended.

Specific reporting requirements, if any, above and beyond normal annual reports to the community will be outlined in a grant agreement and customized to each recipient’s unique circumstances.

Can my organization be listed on the United Way pledge card if they are not a program partner?

We no longer list nonprofits on our paper pledge form. 

Donors can designate part or all their gift directly to any eligible 501 c 3 through United Way. If you have any questions about designations to your organization, please contact our Agency Help Desk.

Questions

Please contact our Community Impact team via email.