Funding Opportunities

Organizations requesting funding must (unless otherwise noted in a specific fund or initiative):

• Have an active board of trustees,
• Be categorized as health and human services agencies,
• Have demonstrated broad community support and a record of fiscal and administrative stability.
• Annually agree to and sign the Partnership Agreement.
• Adhere to ethical standards,
• Provide for an appropriate audit,
• Be able to demonstrate long-term financial viability and
• Be tax-exempt as described in section 501(c) (3) of the Internal Revenue Code, are in good financial standing, and have been operating locally for a minimum of a year.

United Way of Greater Milwaukee & Waukesha County does not fund:

• Organizations that discriminate on the basis of social or economic class, gender, gender identity, age, sexual orientation and identification, disability, special health care needs, race, color, national origin or religion,
• Organizations that refuse services based on religion or require attendance or participation in religious services/activities as a condition of assistance,
• Political causes, candidates, organizations or campaigns,
• Fundraising activities, which provide more than token benefits in exchange for contributions sought,
• Athletic teams or events,
• Booster or social clubs,
• Extracurricular activities of educational institutions and
• Individual needs, such as scholarships or other forms of financial aid.

United Way is pleased to offer annual funding opportunities to community organizations within Greater Milwaukee. As community priorities shift, United Way directs these dollars toward particular investment strategies. For current funding priorities and eligibility criteria visit our Funding Opportunities page. Sign up there to receive email notifications when new funding opportunities are posted.

• Organizations that discriminate based on social or economic class, gender, gender identity, age, sexual orientation and identification, disability, special health care needs, race, color, national origin, or religion.
• Political causes, candidates, organizations, or campaigns,
• Fundraising activities, which provide more than token benefits in exchange for contributions sought,
• Athletic teams or events,
• Booster or social clubs,
• Extracurricular activities of educational institutions and
• Individual needs, such as scholarships or other forms of financial aid.

Several grant opportunities are available every year. Visit our Funding Opportunities page to learn more about each opportunity and the criteria for each. Organizations may apply for more than one funding opportunity, as long as they meet the specific criteria for each.

If a funding application meets United Way’s criteria, but is not approved for lack of resources, the organization/program may reapply. If a funding application is declined because it falls outside United Way’s guidelines or fails to meet the criteria, the agency may not reapply for that grant/program.

Yes, organizations are allowed to apply for and receive more than one funding opportunity each fiscal year, July 1- June 30.

Typically, grant recipients must provide status and evaluation reports that:

• describe what program activities have taken place,
• discuss program results in relation to stated and measurable goals,
• outline any anticipated or unanticipated events that have been addressed and
• provide a financial report of how funds have been expended.

Specific reporting requirements, if any, above and beyond normal annual reports to the community will be outlined in a grant agreement and customized to each recipient’s unique circumstances.

We no longer list nonprofits on our paper pledge form. 

Donors can designate part or all their gift directly to any eligible 501 c 3 through United Way. If you have any questions about designations to your organization, please contact our Agency Help Desk.